Fitness spaces are evolving into full-service health hubs, blending movement, recovery, diagnostics, and mental wellness under one roof. This session explores how forward-thinking operators are integrating with healthcare, insurers, and digital health platforms to deliver measurable outcomes and extend healthspan. Walk away with the strategy to reposition your offering as essential infrastructure in the new well-care economy.

Dr. Jessica Ruff
Dr. Jessica Ruff is a triple board-certified physician in Clinical Informatics, Preventive Medicine & Public Health, and Lifestyle Medicine. She serves as IT Medical Director for Patient Journey at Cleveland Clinic, where she leads digital health innovation to enhance patient engagement and optimize clinical workflows. Her work spans MyChart optimization, population health tools, and enterprise access initiatives—integrating clinical insight with informatics strategy to deliver meaningful, tech-enabled care.
Dr. Jessica Ruff is a triple board-certified physician in Clinical Informatics, Preventive Medicine & Public Health, and Lifestyle Medicine. She serves as IT Medical Director for Patient Journey at Cleveland Clinic, where she leads digital health innovation to enhance patient engagement and optimize clinical workflows. Her work spans MyChart optimization, population health tools, and enterprise access initiatives—integrating clinical insight with informatics strategy to deliver meaningful, tech-enabled care.
As Section Head for the Center for Integrative & Lifestyle Medicine, Dr. Ruff leads a multidisciplinary team dedicated to helping patients prevent and reverse chronic disease through evidence-based lifestyle and integrative therapies. She is deeply committed to advancing whole-person care and is constantly exploring how connected technologies can expand access, personalize treatment, and drive sustained behavior change.
A recognized educator and thought leader, Dr. Ruff enjoys speaks on the convergence of digital health, clinical operations, and lifestyle-driven care models—bringing a unique lens that blends medical, ethical, and public health perspectives to the future of healthcare.
