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Leveraging retention data to help your front-end marketing funnel

Unleashing Profit Potential

Trends & Industry Overviews

Author:

Vijay Menon

Founder

Butter Payments

Vijay Menon is the Founder of Butter, a payments intelligence platform that helps subscription companies recapture revenue lost to accidental payment declines. He started his career at Microsoft, where he came up with the idea for Butter while recovering 12 million subscriptions across Xbox Live, followed by roles at Dropbox and Scribd. In 2020, Vijay launched Butter and has since gone on to raise $30 million and recover millions in revenue for hundreds of brands.

Author:

Charles Rosenblatt

Chief Commercial Officer

Butter Payments

A seasoned innovator in the payments industry, Charles Rosenblatt has held executive leadership positions at major global banks, including Capital One and Chase, as well as prominent fintech organizations. He served on the management teams that led to the sale of Hyperwallet to PayPal and Payoneer going public, and is now Chief Commercial Officer at Butter—the payments technology leader in revenue retention for subscription businesses. Charles is a graduate with a B.A. in Economics and Politics from Pomona College and received an M.B.A. from the University of Virginia.

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Prescheduled 1-2-1 Meeting Slots

12.50-1.05 – Meeting Slot 9

1.10-1.35 – Meeting Slot 10

1.40-2.00 – Meeting Slot 11

Networking Opportunities

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Best in Show

8 Finalists

7 minutes presenting

Investment Opportunities

Exposure Opportunities

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Best in Show – Winner’s Check In

Pet Connects Best in Show Alumni join us back on the main stage to showcase how far they've come and provide insight for this year's finalists.

Scaling Smarter

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Morning Break

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Eastward Expansion: Capturing Asia’s Pet Market Boom

Asia is home to some of the fastest-growing, most digitally advanced pet economies in the world. For U.S. pet brands eyeing global growth, the opportunity is enormous.

We unpack how success demands a hyper-local strategy, what it takes to win in markets like China, Japan and South Korea, from regulatory navigation and platform preference to pricing nuance and cultural fit.

Learn how to localize, partner smartly, and build lasting traction in the region.

Trends & Industry Overviews

Engaging Pet Parents

Unleashing Profit Potential

Investment Opportunities

Author:

Nicole Lin

Country Manager USA

Alibaba

Author:

Bruce Truman

President and Founder

BLT Technology & Innovation Group

Author:

Dr. Henry Yoo

Executive Consultant

Infinity Medical Consulting & Co.

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Scaling Access and Leading Through Change: Allivet, Tractor Supply & the Future of Pet Health

Go behind the scenes of Allivet’s strategic acquisition by Tractor Supply and the bold partnership expanding rural access to pet health care. Ujjwal Dhoot shares how the team is navigating the complexities of integration, tips for leaders managing through change and transformations, and how they’re harnessing the power of retailer-vet collaboration to scale care, improve outcomes, and stay competitive in a rapidly evolving market.

Trends & Industry Overviews

Unleashing Profit Potential

Engaging Pet Parents

Investment Opportunities

Moderator

Author:

Bruce Truman

President and Founder

BLT Technology & Innovation Group

Author:

Tori Williams

Founder

Lemonade Coaching & Consulting

Author:

Joe Watson

President & CEO

Petland

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From Test Kit to Trusted Platform: Building a D2C Ecosystem for the Next Era of Pet Care

What happens when a one-time DNA test becomes the gateway to an entire pet parent journey? This case study unpacks a bold pivot to D2C—why it was made, what it takes to win, and how content, curation, and community can turn data into daily engagement, recurring revenue, and lasting brand loyalty.

Trends & Industry Overviews

Author:

Amish Desai

CEO & Board Member

Embark Veterinary

Amish Desai is a seasoned executive known for leadership in consumer retail across financial, retail, and strategic development areas. As CEO and Board Member of Embark Veterinary, Inc., a global leader in dog health and genetics, he drives customer-centric innovation and multi-channel growth strategies.

Appointed CEO in December 2023 after serving as CFO since July 2022, Amish brings over 20 years of consumer-focused leadership across multi-scale global brands. His extensive retail experience includes transformational roles at Victoria's Secret, Henri Bendel, and J. Jill, where he played a key role in the company's transition from private equity to a successful public offering. Previously, as Senior Vice President at Rue Gilt Groupe, he led comprehensive finance functions including M&A and strategic planning.

Amish's expertise spans strategic planning, financial planning and analysis, retail operations, customer insights, and business acquisition integration across multinational public and private companies. His focus at Embark centers on accelerating innovation, expanding category awareness, and growing multi-channel distribution while supporting pet parents through core DNA offerings and new product development.

He began his career at Deloitte and holds an MBA from Lehigh University. Amish is a Certified Public Accountant and Certified Management Accountant, serves as an advisory board member to Stylecard, Vice Chairman and board member of the South Shore YMCA, and is a founding member of The F Suite, connecting executives across leading venture capital and high-growth technology companies.

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Not If, But Now: The Personalized Pet Health Revolution

A revolution in personalised pet health is underway powered by smarter diagnostics, real-time data, and rising consumer demand. With the benefit of hindsight from human health, the pet industry has a unique opportunity to leapfrog old barriers and define the next growth frontier. Discover what it takes to lead the charge.

Trends & Industry Overviews